One of the biggest things that annoy me that corporations do is try to make money off stolen creativity and hard work. Really irritates me to madness. Being purposefully employed by a horrid corporation is hard enough. However, if you have made the choice to take the difficult, less-traveled road and avoid being one of the zombie suits only to have your art and ideas ripped off, then that blows even bigger time.
Taco Bell has made the decision to do this above-mentioned sucking. Someone in their marketing department thought it would be a good idea to steal the unique, artistic creations of Kidrobot founder Paul Budnitz + artist Tristan Eaton and use it as their own. In an effort to be “cool with the kids,” they have undeniably copied the iconic Dunny to make what they are calling “Bellhedz.”
See? It’s hip and fun because it has a “z” in the name and “head” is misspelled. AND there’s “3”s to replace the “e”s!!! Don’t you want all 32 of these crappy knockoffs?
Even the packaging style is copied.
boo: Taco Bell’s “B3llh3dz”

On September 4th, Kidrobot held a “Death to False Vinyl” protest in NYC. To promote the event, they knocked-off Taco Smell’s promo art using the real deal Dunnys.

This would be like McDonalds selling fake Gucci or Wendy’s trying to get in on the recorded-from-your-theater-seat movie market.
Really Taco Hell? Really?
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